Title Date Location Send to a Colleague
Understanding the New Data Security Law Dec 10, 2008 Foley Hoag LLP (Boston Office)
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WHEN

December 10, 2008 7:30 AM - 10:00 AM

WHERE

Foley Hoag LLP (Boston Office)
Seaport World Trade Center West
155 Seaport Boulevard
Boston, MA 02210-2600

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SUMMARY

Last year, Massachusetts enacted a comprehensive data security law intended to protect residents from identity theft. While many assumed that the law would be focused on protecting consumers, it broadly covers all businesses with employees in Massachusetts, not just those that collect customer information. Recent regulations impose significant compliance obligations on all employers and require action by the beginning of the year.

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Mobile Advertising - Industry Revenue Enhancer or Distraction? Dec 10, 2008 Emerging Enterprise Center at Foley Hoag
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WHEN

December 10, 2008 8:00 AM - 10:00 AM

WHERE

Emerging Enterprise Center at Foley Hoag
Bay Colony Corporate Center, North Entrance
1000 Winter Street - Suite 4000
Waltham, MA 02451

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SUMMARY

We have been hearing a lot of buzz over the last few years about mobile advertising adding significant revenue to the wireless industry across the value chain. However, mobile advertising is still an insignificant percentage of the mobile revenues and the advertising spend. What does that mean for the future of mobile advertising? Will it indeed significantly add to both the top and bottom lines or will it just be another revenue sliver? What must the industry and the players do to have this market sector grow?

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