Foley Hoag Establishes New Advertising & Marketing Law Blog

March 01, 2018

Foley Hoag LLP has created a new blog devoted to the discussion of complex legal issues arising in the world of advertising law.

The Advertising & Marketing Law blog features insights, analyses and updates from Foley Hoag attorneys in the firm’s Advertising & Marketing practice, including practice co-chairs Neil Austin, August Horvath and David Kluft. Blog posts will take readers to the front line of the latest trends in advertising regulation and litigation, and provide informative, concise content addressing core issues facing the industry.

Upcoming blog post topics will include:

  • Advertising Enforcement by State Attorneys General
  • New Developments in the Law of “Natural” Claims on Foods
  • Are Your Advertising Disclosures Really Working for You?
  • FTC Charges Inadequate Disclosures by Peer-to-Peer Payment Vendor

"Through the Advertising & Marketing Law blog, we will share relevant information for the many key stakeholders in the industry," said Horvath. "This includes companies, brands, agencies, general counsel, outside counsel and others who are involved with this area of law."

The blog will also be of considerable interest to thought leaders in organizations that concentrate on advertising and marketing law, such as the National Advertising Division (NAD) of the Better Business Bureau and the Federal Trade Commission (FTC), whose staff has consumer protection authority.

The Advertising & Marketing Law blog can be accessed here.

Foley Hoag's Advertising & Marketing practice provides a broad range of regulatory, advisory and disputes-oriented representation around the promotion of goods and services. Its attorneys have experience in all of the legal issues affecting a business’ ability to promote its offerings, including claim substantiation, Lanham Act false advertising, social media promotions, state unfair competition, First Amendment protection for commercial speech, FDA labeling rules, trademark, copyright, product disparagement, right of publicity, keyword advertising disputes, sweepstakes and contests, privacy and data security.