Blog Post

Highlights from the MassRobotics Startup Bootcamp at ICRA 2025

May 21, 2025

MassRobotics recently brought together the brightest minds in robotics entrepreneurship at the 2025 IEEE International Conference on Robotics and Automation (ICRA) in Atlanta, Georgia for a Robotics Startup Bootcamp, a hands-on event designed to equip aspiring founders with the tools and knowledge they need to launch and grow successful robotics ventures.

Partner Jennifer Audeh kicked off the morning with her insightful session, “From Idea to Inc.: Entity Formation and Founder Equity.” Attendees gained practical guidance on structuring their startups and navigating the complexities of founder ownership. Meanwhile, Partner John Lanza led an engaging discussion. “From Concept to Commercialization: IP Strategies for Startup Success,” offering invaluable advice on protecting and leveraging intellectual property in the competitive robotics landscape.

The afternoon continued with Audeh returning to the stage to demystify startup financing, sharing strategies for securing funding and building sustainable businesses. The bootcamp also featured expert speakers from Eigen, MassRobotics, Marketing 101, and Ubiros, who provided additional perspectives on marketing, scaling, and innovation.

We are proud to champion the next generation of robotics entrepreneurs, helping them turn bold ideas into reality and thrive in this rapidly evolving industry.