Using our extensive industry knowledge, we provide clients with the services needed to succeed whether they are a natural foods manufacturer or an established fashion house.
As technology, globalization, regulation, models for value chain, and the omni-channel customer experience continue to transform, we can help your business navigate with ease.
This includes assisting owners of some of the world’s most famous and disruptive brands with the following:
organizational structure
board and employment issues, including labor union negotiations
securities transactions
joint ventures and strategic alliances
trademark licensing
co-branding agreements
global distribution and manufacturing agreements
ESG counseling, including supply chain and manufacturing practices
FTC compliance
FDA regulatory compliance
labeling, advertising, and marketing compliance
strategic brand protection beyond traditional trademark registration, including protecting non-traditional rights, product packaging, and unique and distinctive product designs using trade dress, copyright, patent law, and other intellectual property needs.
Sector Expertise
Fashion & apparelOur team has a long history of working with trendsetters and designers in the fashion & apparel industries on issues ranging from licensing, merchandising, and distribution to labor relation issues and supply chain audits.
Direct to consumer (D2C) brandsOur team offers cutting edge support to direct consumer brands on issues ranging from data privacy and ADA compliance, to advertising and import/export compliance.
B2C enabling technologies B2C enabling technology companies require counsel with highly specialized backgrounds on technology and the laws that govern the space.
Luxury goodsOur experienced team of lawyers helps guide luxury brands on the high-stakes matters that brands face while doing business - from counterfeits and data protection to regulations around import and exporting products.
Beauty, personal care & cosmeticsOur multi-disciplinary team guides beauty, personal care and cosmetic companies on issues ranging from FDA counseling to distribution, allowing you to focus on building your brand.
Electronics Our interdisciplinary team is well versed on working with companies on issues ranging from product liability and IP litigation to joint ventures and strategic transactions.
Food & BeverageUniquely suited to guide food & beverage companies on all aspects of their regulatory compliance matters, as well as growing and scaling their business.
Our Experience
Deals & Cases
Copyright, Trademark Support for Luxury Designer
Counseled luxury handbag and trunk designer in connection with copyright, trademark and trade dress enforcement matters relating to its famous chevron print design
Deals & Cases
Shawspring Partners Invests in Ro
Shawspring Partners as lead investor in a $150 million financing of Roman Health Ventures (Ro), developer of a direct-to-consumer telehealth platform
Deals & Cases
NordicNinja Invests in Starship Technologies
NordicNinja as an investor in the $100 million Series B financing of Starship Technologies, a developer of robotic delivery devices
Deals & Cases
MiniLuxe Acquires Paintbox
MiniLuxe in its acquisition of Paintbox, a leading brand in the nail care industry
Deals & Cases
Mill Road Capital and Skullcandy Sells ASTRO Gaming Headset
Mill Road Capital II, L.P. and its portfolio company, Skullcandy Inc., in the $85 million sale of Skullcandy’s ASTRO Gaming headset business to Logitech (Nasdaq: LOGI), a Swiss public company offering music, gaming, video and computing products
Deals & Cases
Global Trademark Prosecution for Eyewear Company
Represent eyewear company in connection with global trademark prosecution and developing strategies for trade dress protection for eyewear designs
Deals & Cases
Deceptive Pricing Class Action for Apparel Company
Represent a famous apparel company in class action alleging deceptive pricing in its outlet stores
Our lawyers have a long track record of partnering with high growth companies and the investors powering the innovation, on their journey from idea to exit.
Foley Hoag brings together a team of attorneys across several practices that can assist companies and their leadership as they adjust, prepare and meet the challenges of generative AI successfully.
Our private equity clients feature the full spectrum of market participants: sponsors, portfolio companies, co-investors, institutional investors, management and buyers and sellers in transactions with private equity firms.
In today’s world, businesses are held accountable for the social and environmental impacts of their operations. Our Global Business & Human Rights practice protects clients from a range of legal, reputational, and operational risks and assists them in operating in accordance with nationally and internationally recognized standards.
Our team has particular expertise in advising clients on compliance with anti-corruption laws and standards, including the U.S. Foreign Corrupt Practices Act, and U.S. sanctions and import/export control regulations.
Our team can help you understand and maneuver through issues and manage risks inherent in the maintenance, protection, use and disclosure of sensitive data.
We have deep knowledge of federal and state labor and employment laws, and frequently guide our consumer clients on board and employment issues, including labor union negotiations.
Our copyright and trademark attorneys handle strategic brand protection beyond traditional trademark registration, including protecting non-traditional rights, product packaging, and unique and distinctive product designs using trade dress, copyright, patent law, and other intellectual property needs.
Our team has been providing ESG-related guidance in various ways since the 1980s, giving us the experience and institutional memory to craft impactful and cutting edge ESG strategies.
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