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Trademark, Copyright, Advertising & the Law

Providing practical knowledge, interesting updates and insights for companies and legal practitioners to help navigate complex trademark, copyright, advertising and related legal issues

Trademark, Copyright, Advertising & the Law Blog
The Best of British Brands – An INTA 2026 London Walking Tour Through a U.S. Trademark Lens
Blog April 29, 2026
As we gear up for the INTA conference in London this year, it’s a perfect time to explore some of the UK’s most well-known brands and trademarks…
Five Trademark Questions to Ask in the New Year
Blog January 06, 2026
As we ring in the new year, sip some champagne and make a resolution to check in on your trademark portfolio more often.  It misses you! Here are a few productive questions to ask: Do your registrations cover your reality?  You may have launched new brands or drastically redesigned your logo since you last interacted with the USPTO.  Or perhaps your business has expanded or evolved…
Happy Anniversary?  Brexit’s final fall-out for trademarks
Blog January 06, 2026
As of January 1, it’s been five years since Brexit (where does the time go?!). Its final implications for trademark rights in the EU and UK took effect as we rang in the new year…
Marketing Meets IP: How to Stay Creative Without Crossing Legal Lines
Blog January 05, 2026
In today’s fast-paced digital landscape, marketing teams are under constant pressure to create bold, engaging campaigns. But creativity often collides with legal risk, especially when referencing other brands, copyrighted works, or celebrity likenesses…
USTR Launches 2025 “Notorious Markets” Review – Comments Due 1 October 2025
Blog August 19, 2025
The Office of the United States Trade Representative has opened its annual “Notorious Markets” review and is seeking public input on online and physical venues that allegedly traffic in large-scale trademark counterfeiting or copyright piracy…
Brewed in San Diego: Trademark Lessons from America’s Craft Beer Capital and Beyond
Blog May 12, 2025
This year, the INTA Annual Meeting lands in sunny San Diego, California—a city known not only for its breathtaking coastline, laid-back vibe, and rich cultural diversity, but also for its dynamic landscape of iconic brands and trademark activity…
What a Piece of Work is a Man[made piece of art] : Non-humans (Still) Can’t be Authors Under the Copyright Act
Blog March 26, 2025
Last week, the D.C. Circuit upheld the Copyright Office’s refusal to register the copyright in this image, which was created entirely by AI…
The Hazy Landscape of Trademark Protection for Cannabis Products in the U.S.
Blog August 22, 2024
Navigating the cannabis industry’s legal landscape in the United States is like moving through an ever-evolving maze, especially in the world of intellectual property…
Name That Artist: How AI Music is Shaping the Right of Publicity
Blog June 26, 2024
Every industry today is abuzz with the possibilities of artificial intelligence, and music is no exception. In the year since the AI-generated hit “Heart on My Sleeve,” courts have started to tackle AI issues in the arts head-on…
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ABOUT

Foley Hoag’s Trademark, Copyright, Advertising & the Law blog aims to provide practical knowledge and insights for companies and legal practitioners to help them navigate complex trademark, copyright, and advertising law legal issues. 

Our authors, comprised of attorneys from the firm’s Trademark, Copyright & Unfair Competition and Advertising & Marketing practices, have been active in trademark, copyright, and advertising space for decades. We advise our clients on the availability of marks and names, prepare and prosecute domestic and foreign applications for marks, and monitor and maintain thousands of registrations worldwide. We help clients exploit their brands through trademark licensing and provide clients with the legal and contractual protection they need to maximize the commercial potential of their brands without jeopardizing their rights. We have extensive experience in the policing, enforcement and defense of our clients’ trademark rights, representing our clients in civil litigation, administrative proceedings and arbitration in the U.S. and abroad. We also specialize in advising clients on trademark matters in connection with emerging media and the Internet, including domain name and Internet keyword disputes.

Our team also handles a variety of copyright matters. We offer advice regarding copyright registration and assist clients in policing and enforcing copyrights against infringers, including actions involving the Internet and the Digital Millennium Copyright Act (DMCA). We are counsel to some of the largest corporations in the U.S. in defending against claims of copyright infringement. We also focus on related complex unfair competition matters, as well as disputes involving trade secrets, false advertising, comparative advertising, defamation, and commercial disparagement. We work with clients to determine acceptable limits in client advertising and assist clients in evaluating advertising and related statements by competitors that cross the line into deception, disparagement, and defamation. We also help clients evaluate and address the theft of trade secrets, including by ex-employees, data thieves, and hackers.

Foley Hoag lawyers are leaders in their field. In addition to being well known in the business community and the courts, they are active members and leaders of the International Trademark Association, the Food and Drug Law Institute, the National Advertising Division of the Better Business Bureau, and other professional organizations. They frequently lecture, teach, and publish in the fields of trademark and unfair competition. As members of these organizations, they participate actively in shaping law and policy.

Webinar Series

Foley Hoag’s Trademark, Copyright & Unfair Competition practice group presents a webinar series designed exclusively for in-house counsel and business executives that discusses timely legal issues impacting business decisions in the areas of trademark, trade dress, copyright, trade secret, Internet, domain name, false advertising, defamation, commercial disparagement and other unfair competition.

Click here to subscribe to our webinar series invitation list.